Mr. Ensz
Graphic Design 2 is a collaborative, team driven course exploring and investigating graphic design concepts and techniques. Students will develop projects for their community and Skyline with an eye toward developing their individual style and progressing in the techniques they began to learn in Graphic Design 1. Archives
May 2020
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Project 1: Team Logo Design2/5/2020 Each team meets to finalize their studio name and brainstorm their studio's brand identity. Are they clean and corporate? Are they outrageous and subversive? Do they reinforce or challenge the status quo? Where will they focus their energy? For whom are they designing? What is their studio's identity? Special attention should be placed on each team member's associations and the energy they bring to the group.
After brainstorming and gathering visual references, each student begins to roughly sketch out 15 logo designs for their team logo. The sketches should be quick and fluid. This point in the process should open and flexible, responsible to new ideas and associations as they emerge during the sketching process. Once the 15 sketches are complete, each team meets to critique each other's designs. As a team, they choose one sketch from the 15 for each member to continue to sketch. From this single from the initial 15, each team member creates 5 variations. These sketches should be more fully realized. Each sketch is a variation on the last. This point in the process is still fluid- the designers should be open to new ideas as they come and allow them to shape their designs. From these 5 variations, the team meets again and chooses one logo from each team member. Each team member will scan this sketch, bring it into Illustrator, and continue to experiment with their design. They have 2 class periods to work on their digital logos. Once each logo is complete, each team member will create a style sheet for their logo following the template given to them. Once each member's style sheet is complete, the team will choose the logo and style sheet they will use, and begin to develop their online presence on Wix.com. Places for Ideas and Inspiration: https://www.creativebloq.com/graphic-design/pro-guide-logo-design-21221/6 https://www.creativebloq.com/graphic-design/pro-guide-logo-design-21221/5 Work process for logo design, step by step, and creating style sheet: https://www.creativebloq.com/branding/design-killer-logo-illustrator-91412990
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Designer Presentations2/5/2020 The first day of class, students formed teams and learned about each other. They created a team document including each member's strengths, interests, and favorite designer or design aesthetic, along with visual examples. Students presented this document to the class.
Following this presentation, Mr. Ensz chose a designer for each team to research. Each team presented their research in a brief presentation to the class, which included a broad overview of their life and work, their influence on the world of design, and an investigation into a specific logo or design created by the designer. The purpose of this project was to build team unity, work on basic presentation skills, and give the students an opportunity to investigate some of the designers who have shaped the modern design landscape in a significant way. |